When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Cracker Barrel announced on Aug. 19 its getting a new, simplified logo; and it's not everyone's cup of tea. The nationwide restaurant chain and country store, which is known for its comfort food and ...

Cracker Barrel is reverting back to its "Old Timer" logo after mounting criticism over its recent branding change. The restaurant chain confirmed that its "new logo is going away" in a statement to ...

Cracker Barrel served up a redesign of its iconic folksy logo as something minimalist and modern, but many customers – and Wall Street traders, and President Donald Trump – sent it back to the kitchen ...

Cracker Barrel CEO Julie Felss Masino is in the spotlight after unveiling a new logo that left longtime fans reeling. Cracker Barrel unveiled its text-only logo on Tuesday, which dropped the image of ...

The chain, known for its farmhouse aesthetic, ignited a social media firestorm when it announced its “fresh” rebrand last week. By Hannah Ziegler Cracker Barrel announced on Tuesday that it would keep ...

Cracker Barrel said Tuesday that after listening to its customers, it will scrap its new logo and keep the "Old Timer" in place. "We thank your guests for sharing your voices and love for Cracker ...

To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a blacked-out stage, a giant glass version of the Apple TV logo, and a bevy of ...

Cracker Barrel’s new logo was accused by conservative critics of being the company’s "Bud Light" moment after receiving intense online backlash, while CEO Julie Felss Masino contended the response has ...

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Cracker Barrel said it’s scrapping a redesign of the folksy restaurant chain’s logo following a backlash over a “woke” rebranding campaign that was even joined by President Trump. “We thank our guests ...

Cracker Barrel shed almost $100 million in market value Thursday after its stock plunged following the release of a new logo. The new design eliminates a longstanding drawing of an overall-clad man ...