Behavioral finance advisors, or BFAs, are trained to help clients navigate the emotional and practical aspects of their finances. After all, investing should be a science, but it's often an art. And ...

Advisers who can combine their investment expertise with an understanding behavioral finance offer an unbeatable combination of skills. Financial advisers are smart people, well-versed in the various ...

Imagine walking into a doctor’s office, and instead of asking about your symptoms, the doctor hands you a generic prescription that “works for most people.” You’d be concerned—and rightfully so. Yet ...

Investing in the financial markets is a complex endeavor influenced not only by economic factors and market dynamics but also by human behavior. Traditional finance theory assumes that investors make ...

When you think of building wealth and creating a sustainable financial future, you likely imagine the numbers of your bank account acquiring more commas. To get those commas, you anticipate having to ...

This event is now available on-demand. If you have previously registered for this event please click here and login using the email that you used to register. You wouldn’t start a client relationship ...

The College for Financial Planning, located in Centennial, Colo., has become the first accredited college or university to offer an advisor-focused behavioral finance designation, the college said in ...

The purpose of the wealth management industry is to increase the value of your portfolio. Add a new focus to the industry's mission: your head. How an investor thinks and feels — not just about money ...

Let's borrow an analogy from another domain that has wrestled with automation, trust and safety: self-driving cars.

There’s an old saying among investors that “the market can stay irrational longer than you can stay liquid.” It’s a tongue-in-cheek nod to behavioral finance: the concept of applying rational thinking ...

Behavioral finance is the study of how psychology affects investor behavior and financial markets. The study of behavioral finance relies on the assumption that investors and other financial ...