Whether responsible for the success of a Web site or merely contributors of content, marketers must understand the skills and processes required for achieving the site's communications objectives. Yet ...

When you need to go really deep on a subject, e-books and whitepapers are your go-to. These are longer, more detailed pieces ...

We offer all University affiliates access to an electronic version of the New Faculty Guide to Competing for Research Funding, a resource for those who are new to submitting proposals, and reference ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. Listen up, because I've got a story to share. After I ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Andrew Miller Poor ...

Do you ever struggle figuring out what to write about? The Writing Resource Center will host an all-campus workshop titled “Brainstorming and Topic Development” Friday, March 1, from 1 to 2 p.m. in ...

SEO content writing, what exactly is it? And how does it differ from typical content writing? Is SEO content writing better than more traditional content writing? In this article, we’ll answer these ...

Writing a book can be an intimidating yet rewarding endeavor. Beyond personal satisfaction, the process of authoring a book has far-reaching implications for professional development. Whether you’re ...

As a way of developing an active writing community at the university, the Office of Research and Innovation sponsors Writing Spaces, a program that welcomes faculty from all ranks and disciplines to ...